ETHICAL GUIDELINES

ViewFind is a global online platform for visually-driven stories.

We value trust, honesty, and transparency with our contributors, the subjects of their stories, and with viewers of our site. As such, we ask all of our contributors to adhere to the following guidelines for work submitted to ViewFind:

  • 1. Avoid intentionally deceiving photographic subjects or viewers of the work.
  • 2. To the best of your ability, be truthful in the representation of subjects and if possible, verify claims and facts before reporting them as truth. When it is not possible to verify claims, be transparent with viewers about efforts made and the possibility of inaccuracies.
  • 3. Abstain from intentionally contributing to, altering or influencing events. Do not present staged photographs as organic found moments. 1
  • 4. Give consideration to vulnerable subjects by treating them with dignity and respect at all times. Conduct yourself as sensitively and responsibly as possible around issues of privacy.
  • 5. Be aware of the power dynamic between a photographer and subject(s). Refrain from any activity that further exploits this relationship.
  • 6. Strive to maintain your independent editorial voice, representing and reporting events and stories based on how you see and understand them.
  • 7. Editing and post-production should maintain the integrity of the photographic images' content and context. Avoid manipulating images in a way that would mislead viewers or misrepresent subjects.2
  • 8.Consider the way your images contribute to a larger social and historical narrative. Avoid stereotyping individuals and groups. Recognize and avoid presenting one’s own biases in the work and seek a diversity of viewpoints.
  • 9. Aim to gather names and contact information for photographic subjects whenever possible. If identifying the subject could potentially put someone in danger, discuss concerns with editors to decide what information should be withheld to minimize risk of harm.

1 If controlling the situation is part of a storytelling methodology (i.e portraiture), be clear in the story summary (and/or captions, when appropriate) about how the photographs were made and why this methodology was chosen.
2 If using storytelling or aesthetic techniques that might not be clearly understood by viewers (ex. compositing multiple images into one, multiple exposures, etc.) clearly explain the working methodology in image captions.